Volume 12 - Wednesday - April 5, 2023
The Worx Weekly Wednesday
Our curated Marketing News From Around the World:
Excuses For Not Planning Watch the video ->
B2B & b2c MARKETING INSIGHTS
Digital Marketing Term Spotlight
Brand Awareness: Raising brand awareness is crucial in advertising a new product or revitalizing an established brand. Brand awareness is a marketing term that refers to how well a product is known to consumers just by its name. It shows how well-known and recognized your brand (product or service) is within your target market.
Bounce Rate: The simplest way to explain this is when visitors enter your website, do nothing else, and instantly hit the "back" button. It denotes the number of visitors who access the site and then exit ("bounce") instead of exploring further pages on the same site. It is one of the most basic and significant indicators to look out for in Google Analytics.
Additional Resources,Insights & Knowledge Base