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Marketers: Avoid this colossal mistake in social media marketing when looking to grow Watch the video ->

B2B & b2c MARKETING INSIGHTS

Listen First

Your team should do at most 30% of the talking in an initial sales call. This ensures the prospect feels valuable and that the salesperson has a solid grasp of the company and its needs.

Send Paid Traffic to Content Pages

Generating traffic to blog posts for a few days after they are published will speed up their indexing and perhaps boost your potential rank and brand.

Digital Marketing Term Spotlight

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Wireless Application Protocol (WAP): Wireless Application Protocol (WAP) is a standard for a set of communication protocols used to regulate the way wireless devices, such as cell phones and transceivers, can connect to the internet and access services such as email, the web, mailing lists, and text messaging.

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